Campaign Strategy | Social Media Design | Project Management
To celebrate Women’s Month, Warwick partnered with Le Creuset on a social media campaign titled Through Her Lens — a concept centred on perspective, creativity, and the expressive power of colour.
Our objective was to create a visual system that felt bold and contemporary while honouring the narrative of women as storytellers and tastemakers. The campaign needed to seamlessly unite two distinctive brands — Warwick’s refined wine heritage and Le Creuset’s iconic colour-driven identity — within a cohesive social presence.
We developed a design approach inspired by Pantone swatches, using colour as both a framing device and a storytelling tool. Photography became the foundation of the layout — sometimes blurred to form a tonal backdrop, other times integrated directly into the swatch itself. This allowed the colour to feel immersive rather than imposed, reinforcing the idea of viewing the world “through her lens”.
The result was a striking, unified campaign that balanced vibrancy with sophistication, giving both brands equal prominence while creating a recognisable and ownable visual language across social platforms.

